Mgr. Lucie Procházková

Mgr. Lucie Procházková has been involved in online and digital marketing since 2007. She has worked in various marketing positions in the e-shop, the digital agency Cognito.cz for important Czech and international clients and a startup focused on the SaaS BI tool. He currently works as a Product owner of payment methods for e-shops at Home Credit a.s., where he is responsible for cooperation with e-shops, web analytics analysis, design and development of new online functions with cooperation with UX / UI and IT development. Her favorite marketing areas include web analytics, conversion optimization, and online project management. Her approach to online marketing is based on knowing the "why", a systematic approach and a great deal of creativity. In his spare time, he enjoys running, cooking and watching spy movies.